We started Nothing New because we wanted to be a positive force in our community, our industry, and our world. From our material procurement through our Virtuous Circle exchange program, we are always striving to push the high water mark a little higher for sustainability, transparency, and integrity.
We can proudly say that each pair of Nothing New sneakers is 100% sustainable. From canvas to laces to labels, every facet of our product has been carefully considered to make sure we’re leaving our world a cleaner, healthier place than we found it.
While we are able to significantly cut down emissions by building our shoes from recycled materials and using sustainable processes, we are purchasing carbon offsets to neutralize more emissions from the environment than we create in our operations. From day one, we’re committed to being carbon neutral to help offset our environmental impact.
A Virtuous Circle
One day, hopefully after years of good use, you will stop wearing your Nothing New sneakers, but that doesn’t mean your sneakers need to end up in a landfill or in the ocean. That’s where our Virtuous Circle Program comes in. Ship us your used Nothing New sneakers and we’ll give you $20 towards a new pair, and make sure your sneakers go to good use.
A (Nothing) New Future
We’re not stopping here. Offsetting our carbon footprint and using 100% recycled materials in our shoes and packaging is a good start, but we believe every company should always innovate to better preserve our planet - we don’t get a second chance. We look forward to fulfilling our Virtuous Circle program to help ensure every one of our shoes finds a safe, environmentally friendly end. Beyond that, we will always be on the lookout for new ways to incorporate recycled materials and new environmentally friendly technologies into our business operations.